I as your REALTOR® and Coldwell Banker® as a company are
committed to help you sell your property. We offer a full service program
and will work with you to develop a customized plan that reflects your
needs. Your personal plan may include, but not necessarily be limited to, some of the Marketing Services
listed below
Agency Alternatives
We will review the alternatives for agency representation that
are available to you and to potential buyers - Seller Agency, Buyer Agency and
Disclosed Dual Agency - and our representation of your interests in the
different agency relationships.
Marketing Action Plan
We will present to you for your approval a custom Marketing
Action Plan - a formal written plan for marketing your property, based on your
needs and input. This plan will include a "Showings Start" and
"Offers Presented" schedule, an advertising plan and may include an
open house, to be conducted when appropriate and as agreed to in advance with
you.
Competitive Market Analysis
We will provide you with a complete Competitive Market Analysis.
We will assist you in determining the most effective list price for your
property and provide you with an anticipate sale price.
Estimated Proceeds
We will furnish you with an estimate of the proceeds you can
expect from the sale of your property.
Financing Alternatives
We will show you various financing alternatives for buyers of
your property, and discuss the likely impact of each alternative on your sale.
Home Enhancement
We will develop a plan to enhance your property's ability to
attract buyers.
Promotion to Other Brokers
We will promote your property to other reputable, professional
brokers and sales representatives in the area.
Multiple Listing Service
We will prepare a plan for your property to appear in the local
Multiple Listing Service. The information will be submitted by the date we have
selected for the property's debut on the market to achieve maximum impact.
Property Information
We will make information on your property available to local and
out-of-town buyer prospects, Additional copies will be available for sales
representatives and prospective buyers at your property.
Direct Marketing
We will prepare, as necessary, promotional materials regarding
your property and arrange for their distribution to target market areas to
attract potential buyers.
Coldwell Banker Sign
With your approval, we will place a Coldwell Banker FOR SALE
sign on your property, to help generate calls to our office from prospective
buyers.
Advertising
We will review with you our comprehensive advertising program
designed to generate buyer prospects for your property. We will explain how our
award-winning websites, www.coldwellbanker.com and www.coldwellbanker.ca, can
access additional prospects through the Internet.
Seller Disclosure
We will explain the benefits of providing a written disclosure
regarding the condition of your property, and if applicable, will present your
disclosure to buyer prospects to assist them in preparing an offer.
Marketing Activity Report
We will provide you with regular Marketing Activity Reports to
keep you informed of competitive market conditions, buyer activity, and the
actions we have taken to market your property.
Homefinding Process
We will review with you the homefinding process that buyers are
most likely to follow, including financial qualifications, property selection,
financing options and closing procedures.
Qualifying Buyers
We will seek financial qualifying information on all buyers
submitting a purchase offer. Our goal will be to pre-qualify or pre-approve the
buyer through a reputable lender.
Purchase Offers
We will review all purchase offers as they are presented, and we
will negotiate on your behalf to reach a purchase agreement with terms that are
most favourable and protective for you.
Closing the Sale
We will monitor and inform you of the progress of the
transaction, including the satisfaction of all contingencies and conditions
during the entire transaction.
After-Sale Service
We will contact you after the closing to follow up on any
remaining details or service needs.
Relocation Assistance
We will provide you with details about our relocation and
referral services, which are available to you at no cost, regardless of where
you are moving.
Service Satisfaction Survey
We will provide you
with a confidential opportunity to give an evaluation of our services.